Jerne ScoreTM For Trusted Travel Curators
Not all digital-focused travel curators are created equal. Jerne, the leading global community of over 12,000 travel influencers, content creators, planners, guides, concierges, advisors, in 114 countries, uses its proprietary 55-point algorithm to objectively provide each curator with a Jerne ScoreTM. This helps you find the best match for your travel brand, based on 3 key marketing and sales criteria:
Check a Curator’s Jerne ScoreTM
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How is the Jerne ScoreTM Calculated?
Over 60,000 interactions between travel brands and influential, digital-focused individuals (such as influencers and content creators), Jerne created the industry’s first system to objectively score the likelihood of a successful partnership, based on marketing and sales categories: inspiration, awareness, and influence.
The Jerne ScoreTM is an average (out of 100) of the curator’s score in each individual category.
Some curators score higher in certain categories as, for example, they may be more focused on travel content creation as opposed to building travel product awareness.
Jerne provides an overall score as well as each individual category score as a travel brand’s strategy may require it to focus on one category more than another or multiple categories equally.